Since its inception in 2012, PPG has developed a number of Position Statements on key issues that we believe are central to the organization's Guiding Principles. PPG does not maintain positions on areas of the pet industry that are not central to its purpose and goals. When members sign up to join PPG, they do so based on its stated Guiding Principles. These include the organization's Vision, Mission and Values. All positions taken by PPG must represent the general membership and not subsets of that membership.
On occasion, and where deemed applicable, PPG also publishes statements for educational purposes in an Open Letter format. These Open Letters are intended for a wide audience and are published for a number of reasons:
They are tools PPG members can use in their businesses to help them engage and educate partners, colleagues and clients on industry-relevant issues.
They help focus a broad attention on important and relevant topics that PPG is taking action on through its nonprofit association status.
They help start a wider discussion around important issues that are central to PPG's Guiding Principles
Please feel free to share PPG's Position Statements and Open Letters or cite from them in any academic, industry, or otherwise related publication. We ask only that you cite them correctly with a link back to the original on the PPG website.